Companies in our area and beyond have been following diversity and inclusion initiatives. Some large corporations, including major retailers and airlines, have continued with these policies despite potential backlash. Research has been conducted on how these companies have performed financially.

The findings suggest that their performance has been comparable to that of companies that did not maintain these initiatives. Further information on this topic can be found in a report published by The Guardian, which cites a study by a university professor analyzing corporate stock returns after a significant executive order was issued.